It’s been a busy week for Concept Art House; we have been present at two major video game events, rubbing shoulders with the movers and shakers of the industry and meeting with major power players.
GamesBeat is an event hosted by VentureBeat’s Dean Takahashi. The event concentrates on letting the biggest industry leaders and veterans weigh in on the challenges of the current market and provide solutions to overcome those roadblocks. Concept Art House CEO James Zhang sat on a panel titled “Partnering with Asian giants: how to ride on their shoulders without getting trampled” and discussed measures mobile game companies should take to get big in Asia, especially China.
The panel also consisted of serial entrepreneurs in the Asian market: Jay Eum (Managing Director of TransLink Capital), Aditya Rathnam (Co-founder of Kamcord), and Taehoon Kim (CEO of nWay). Together, the panel explored the pros and cons of establishing a strategic partnership with an Asian conglomerate. Regardless of the difficulties, the panel concluded that it is worth the risk to find a partner because foreign companies simply lack the experience and understanding of the complex publishing process. The panel brainstormed some dos and don’t to finding the right publishing partner, with James contributing his own experience with Spellgun and Talkweb.
XDS (External Development Summit) is an event focusing on external video game development, from art and animation to software engineering. XDS is only in its second year running, but already the attendance and venue size has doubled. The summit is part of a larger industry trend of a more positive, almost encouraging, outlook on external partnerships in game development. Industry decision-makers converged to talk about ways to improve relationships between external partners to maximize output and satisfaction. Concept Art House arrived in Vancouver to attend XDS in order to meet existing partners and make new friends.
We cannot wait to see where our new partners take us!